DOCUMENTARY & BUSINESS

Documentary & Business

The project is nearing the end of it's first quarter, which means we will be moving towards running more  live events. A substantial part of this project is based around documenting progress in both written and video formats to provide the necessary material to base the documentary on, as well as the business and coaching foundations. 

The original  goal was to develop a structure that both encouraged and rewarded endeavour, in both the entrepreneurial and personal senses of the word. Therefor, the title of the project and the project itself reflect all aspects of that goal, it is congruent to it's mission, which means it not only talks the talk , but walks it too.

One of the keys to success is the ability to promote your project, your business or yourself. More than ever, as individuals we are now micro businesses in our own right, trading time for either opportunity, friends, followers or money. People seeking success or recognition at whatever level can display their wares on a host of Internet sites, gaining followers and developing a network. The trouble is the internet becomes over cooked so to speak, when everyone has an idea or something to say, it becomes a sea of infinity rather than a river of thought.

So to focus on success you have to return to the basic foundations that provide you with the skills to achieve your goals, and not rely on a hope for the best attitude, or the world owes me a favour. There are 6 billion people in the world hoping for the best in this life or the next, so what will make you stand out is the ability to take action and make maximum use of the natural abilities God gave you.

In the world of business there are four corners of success

Strategic management
Personnel management 
Financial management
Sales & Marketing 

The last is the the one that any entrepreneur should spend 60% of his or her time on. A full understanding the skills in this area make the difference between a business that is treading water and really moving forward. However, this can only really be effective if the first three are well considered.

Even as individuals developing our careers the basic principles of business apply. It's all every well thinking you are, or you have the  best thing since sliced bread to provide to others, but you have to be able to sell both YOU and YOUR IDEAS to other people to move forward.

When I'm coaching individuals in their careers, one of the first mental shifts I ask them to take is a long hard look in the mirror. As a product would they buy themselves? What do they have to offer, and can that be packaged in a way whereby they gain better value for their time and effort. Many more  people undervalue themselves, than over value, and often it just takes a repackaging of whats on offer, and a reframing of the mindset to literally double or quadruple your income. 

A young lady executive I was working with a few years ago, identified herself more with what she couldn't do rather than what she could. By taking confidence and ability in tasks she thought of as obscure and routine, together we developed her career over 18 months from being out of work and applying for jobs at 30k, to well over 100k. So what's the secret?

 Its developing the skill of strategising your success, communicating your worth and developing opportunity. 

If you see life as a game in which there are no winners or losers, just levels of success determined by YOU, the fear of failure and pleasing others will no longer exist as a concept in your mind, which will free a considerable amount of creative thought to propel you forward to take the immediate massive action that is required to succeed.