FIND THE NEGATIVE 1%

Speaking to a background analyst for a couple of famous TV shows on entrepreneurial ideas, I had the opportunity to run the Success Game past him to see what he thought of the project and any potential pitfalls or additions to my thinking.

He sat listening both politely and intently, only asking two clarifying questions on market and sales route. Both of which were covered within the program. His only comment was 'what can I bring to the table to help the project?'

When you strategise a business proposition you need to be able to look into the future and envisage the possibilities so you can adjust your approach to cover the problems before they ever happen. This is another skill of the the success based mind.  It's not about taking risks, although to most the way you behave can seem completely open to the wind, but nothing can be further from the truth. 

Every detail is looked at from all sides with the rough edges rounded off long before the main event is publicised. Test marketing adds to this process as it provides comment and direct live feed back on theory, however experienec and gut feeling are vitally important. Arrogance howver can open you up to failure purely because while you may be very good at what you do, arrogance can deceive your pure analytical stance to be replaced with ego and emotion.. Two threats to success. This is not to be confused with passion for a project, but when you start on your enterprise you have to remain dispationate and give up the desire to be right for its own sake.... Success is never based on the desire to be right, more the invitation to be proved wrong.

This is currently where the success game is.. I just want to be proved wrong, out manoeuvred and out thought, if that happens it means I've found the most important aspect of my search. I'm looking for the 1% that will kill the project not the 99% that will make it. It's always the 1% that kills you, therefore if I can find the elusive negative, I can make changes to take the problem out.